Zoning Page

D-C, UO-1 to D-TD, UO-1 Rezoning for Digital Signage at Home2 Suites

  • When: 2025/06/04
  • Address: 801 15th Street
  • City: Denver
  • State: CO
  • Category: Spot Rezoning
  • Asset Class: Hospitalities
  • Planning Department: True

The rezoning application #20241-00172 pertains to a 0.27-acre (18,450 SF) property located at 801 15th Street and 1525 Stout Street. The proposal is to rezone the property from D-C, UO-1 (Downtown Core District, Adult Use Overlay) to D-TD, UO-1 (Downtown Theater District, Adult Use Overlay). The site currently hosts an existing hotel, Home2 Suites, with a building area of 196,596 SF. The primary objective of this rezoning is to permit the installation of large format digital signs on the hotel building, which are allowed within the D-TD zone district as per the Denver Theatre District Sign Plan. These new digital signs are intended to replace two previous billboards and aim to enhance the vibrancy, improve public safety through increased lighting, and contribute to the economic vitality of the Downtown Theatre District. A commitment has been made to share 15% of the gross advertising revenue generated by the digital signage with the Denver Theatre District to fund public art projects, lighting installations, and other cultural initiatives. Despite some opposition from nearby residents concerning light pollution and visual impact, staff has recommended approval. The Planning Board unanimously recommended approval on June 4, 2025, noting the project's consistency with Denver's Comprehensive Plan 2040, Blueprint Denver, and the Downtown Area Plan.

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